← All posts
Methodology·4 min read

Why we run every idea through Devil's Advocate mode

If nobody's stress-testing your idea, you're the last to know it's broken.

D

Daniel

Fifteen years running growth for SaaS, ecommerce, and hardware brands. Currently shipping SaaSValidatr out of Australia.

Most AI validation flows are built to help you like your idea more. Devil's Advocate does the opposite: it's explicitly prompted to find the weakest assumption, name the most likely competitor threat, and flag the blind spots you're carrying because you're too close to the work. It's the conversation you'd have with a jaded ex-founder over coffee, compressed into a minute.

What it surfaces

  • Killer risks — the assumption that, if wrong, kills the whole thing.
  • Blind spots — what you're not seeing because of your background.
  • Competitor threats — who eats this if it works.
  • Questions to answer — the five you should bring to your next customer interview.
  • Pivot suggestions — the nearby idea that's stronger.

Founders who hate this feature are the ones who need it most. Run it before you write the pitch deck, not after. The ones who use it consistently tell us their first customer conversations got twice as productive because they walked in with the model's hardest questions already answered.

Score your first idea in 30 seconds — free

Free forever · no card required